The Marketer’s Edit: Brooklyn
November 7, 2026
The
Experience
A full day designed to help you learn, connect, and leave with a clearer path forward for your business.
Come for Saturday's sessions or join us for the full weekend with a VIP ticket.
Schedule is subject to change as we finalize speakers and programming.
❋ Morning: Coffee & ConnectionGrab coffee, settle in, meet the other attendees, and start making connections before programming begins.
❋ 10am-1pm: Morning SessionsKeynotes and hands-on sessions covering the real mechanics of building a creative business, from content and systems to hiring, revenue, and relationships.
❋ Afternoon: Lunch & ConnectionsTake a break, grab lunch, and keep the conversations going.
Included in your ticket price!
❋ 2pm-5pm: PM SessionsMore practical sessions, conversations, and workshops designed to give you strategies you can bring back to your business.
The Sessions
Throughout the day, host Latasha James will guide you through exercises, reflections, and conversations designed to help you apply what you’re learning to your own business.
You’ll use your 2027 Edit workbook along the way, turning ideas from each session into decisions and next steps for the year ahead.
Building Where You Belong: Strengthening Relationships to Grow a Sustainable Business
Samantha Washington
What if community is the key to building a business that stands the test of time? In this interactive workshop, we will explore how investing in deeper relationships and community can strengthen your business, build trust, and unlock opportunities beyond traditional marketing. Attendees will leave with actionable steps to cultivate the relationships that fuel long-term growth.
Building in Private: Growing a Scalable Agency Without Burning Out
Madeline Eddi
This session pulls back the curtain on what scaling actually looks like behind closed doors, so you can get closer to exactly where you want to be. Maddie is sharing the real, unglamorous frameworks that grew her own multi-six-figure agency. She will walk through the pricing, hiring, and growth decisions that don't have easy answers, and how to navigate them without burning out.
Post to Profits: Short-Form Video Is Not Luck
Caitlyn Grad
Short-form video is a skill, an art, and like any skill, it can be learned once you know what to look for. We'll start with the fundamentals: why short-form video needs to be a priority right now, and the foundational basics of what makes it work. Then we get straight into workshopping.
Short-form video isn't luck. It's pattern recognition. Let's find the patterns together!
Built to Hold the Vision - The Founder Freedom Plan for Building Your Agency Intentionally
Zhara Henry
You didn't start your agency to create another job for yourself, you had a bigger vision. Eventually, that vision needs more than one person can carry.
Zhara's Founder Freedom Plan is a practical framework for building an agency that grows beyond you, with a specific exit in mind, without losing why you started it.
You'll work through four shifts in leadership, systems, hiring, and delegation, starting from the founder role you want and working backward to what your business actually needs.
You'll leave with your own founder freedom plan: a clearer picture of what you're building, the role you want in it, and a roadmap for what to lead, systemize, hire, and delegate next.
You Can't Hire Your Way out of Chaos
Diego Bonilla
More people on payroll will not fix a system that does not work. This session covers the three things that do: locking in your offer, dialing in your operating system, and building a team structure around clear roles.
I will walk through how getting those three right took us from 30 to 150 pieces of content a month, and what nearly breaking at 12 people taught us along the way.
The Price You Can Hold: Somatics, Worth, and Freelance Pricing Decisions
Biola Jeje
This is an interactive somatic workshop for freelancers ready to get curious about the embodied patterns shaping their pricing decisions. Together, we’ll look at what happens beneath the surface when it’s time to name a number, and how undercharging, discounting, over-delivering, or shrinking can become automatic responses instead of conscious choices.
This isn’t a workshop about convincing yourself to charge the highest number possible. And it’s not about eliminating discomfort around money.
It’s about learning to notice when an old habit, fear, or pattern is making the decision for you so you can choose differently.
The Room Is the Strategy: Turning In-Person Belonging Into Referrals and Recurring Revenue
Desiree Martinez
Freelance marketers build audiences for clients all day, then grow their own business by chasing the next post, referral, or algorithm update. The overlooked growth lever is the room.
Drawing on her book Stop Marketing, Start Belonging, Desiree Martinez shows how to turn belonging-driven events into referrals and recurring revenue, whether the room holds 40,000 or twelve. No ad budget required. You'll leave with one experience you can design and run this month.
6pm - Late: Afterparty
We're not sending everyone home the second the last session ends.
Stick around for drinks, games, and music. This is your time to get to know the speakers, hosts, and people you've spent the day learning alongside.
Access included for all ticket tiers!